What is a CAMIcode?
A CAMIcode is WTTB’s video QR code product. It opens your uploaded video when scanned with a compatible smartphone camera.
You can add the code to suitable printed products to connect physical marketing with demonstrations, messages, introductions and other video content.
Do customers need to download an app?
No. Customers can scan the CAMIcode using the camera or QR scanning function on a compatible smartphone.
Can I upload a video I’ve already created?
Yes. The current process allows customers to record a personalised message or upload video content through the CAMIcode platform.
What video lengths can I choose?
You can choose a video lasting up to 29 seconds or up to three minutes.
The shorter option works well for concise messages and quick promotions. The longer option provides more time for demonstrations, trailers and detailed information.
How long will my CAMIcode remain active?
Choose either a one-month or 12-month activation period when placing your order. Select a period that covers the full lifespan of the printed campaign.
When will I receive my CAMIcode?
CAMIcodes are emailed within one hour for orders placed between 9am and 5pm on weekdays. Orders placed after 5pm, at weekends or on bank holidays will be processed during the next available weekday service period.
Can I change the colour of my CAMIcode?
Yes. You can recolour the code to suit your design, provided you don’t alter its underlying structure.
Use strong contrast between the code and its background, then test it carefully before placing the print order.
Can I change the video after publishing it?
You can manage the video linked to your CAMIcode through the CAMIcode platform while your code remains active.
What can I track?
The CAMIcode dashboard shows the number of scans and video views. You can use this information to compare engagement between printed materials or campaigns.
Does WTTB add the CAMIcode to my artwork?
Your CAMIcode is supplied for you to place within your artwork before ordering the printed product.
WTTB doesn’t automatically design or position the code as part of the CAMIcode purchase. Make sure it’s clearly visible, surrounded by enough clear space and tested at the intended printed size.
What happens when the activation period ends?
Once the selected activation period ends, the linked video will no longer remain available through the CAMIcode unless the service is renewed. The printed code will still be visible, but it won’t continue opening the active video experience.
Add video to your printed marketing with a personalised CAMIcode. From product demonstrations and business introductions to tutorials, tours and personal messages, one simple scan gives your audience more to see, hear and explore.
A CAMIcode is a video QR code that turns printed materials into something customers can watch, explore and interact with.
Add one to a flyer, menu, business card, book, poster or display, and a quick smartphone scan opens your chosen video. Use it to show a product in action, introduce your business, share helpful instructions, unlock extra content or send a more personal message.
Choose your video length and activation period below, then start creating your CAMIcode today.
Your CAMIcode is supplied as a unique QR code that can be added to your printed artwork. When someone scans it, the code opens the video you’ve uploaded.
CAMIcodes can support commercial campaigns, informational print and personal occasions. Each video should add something useful or engaging that the printed piece can’t provide alone.
Use | What the video could show | Suitable printed products |
|---|---|---|
Product demonstrations | Show how a product works, highlight key features or give customers a closer look before buying. | Packaging, flyers, display boards, catalogues and product cards |
Business introductions | Introduce your company, team or services with a short, direct video. | Business cards, brochures, presentation folders and networking materials |
Hospitality and venues | Share a venue tour, preview a menu, show food preparation or provide event information. | Menus, table displays, posters and promotional leaflets |
Instructions and support | Explain assembly, care, setup or common questions more clearly than written instructions alone. | Instruction cards, packaging, manuals, leaflets and labels |
Events and exhibitions | Add speaker introductions, schedules, demonstrations, follow-up content or exclusive videos. | Banners, exhibition graphics, flyers, brochures and giveaway cards |
Books and publications | Link readers to trailers, readings, interviews, background material or bonus content. | Books, magazines, catalogues and brochures |
Personal messages | Reveal a greeting, announcement, celebration message or video memory. | Cards, invitations, keepsakes and gifts |
CAMIcodes can be placed on a wide range of printed materials, provided the code is large enough, clearly positioned and tested before production.
Need some guidance? We're here to help. Explore our FAQs to find answers to common questions about CAMIcodes.
Turn one scan into something people can explore. Use video to show products in action, reveal collections or add extra detail without crowding the printed design.
Direct customers to demonstrations, offers, tours or exclusive content from the printed piece itself. It gives customers a clear next step beyond the printed page.
Use CAMIcodes to share greetings, announcements or tailored videos. It makes cards, gifts, invitations and promotional print feel more personal.
Choose your preferred video length and activation period, then place your order.
We’ll email your unique CAMIcode and the information you need to set it up.
Record a new message or upload an existing video, then publish it through the CAMIcode platform.
Place the code within your artwork and send it to print. Your audience can then scan to watch the video.











